Fragrance & Perfume Basics

If you're shopping for a perfume or cologne, the selection can be overwhelming. Between online and retail stores selling hundreds of brand name fragrances, natural perfume oils, and discount colognes, how do you choose the scent that's right for you? Different levels of fragrance concentration suit different situations, and you should put consideration into how strong or weak a perfume or cologne is before you buy. When it comes to fragrance, it all comes down to percentages:



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